Cetaphil
Feel It in 30 Roadshow

Client: Cetaphil
Event: Roadshow, August 2026
Type: Roadshow
Scope: Concept, 3D modelling, rendering, technical drawings

Result: The finished roadshow matched the render.

A roadshow planned as a loop of zones around one central moment.

Visitors move through a hydration lab, a cleanse bar, a skin check, a baby playground and a shop-and-redeem area, all circling a central display where the eczema range is the hero.

We took it from the first concept through 3D design and renders to the technical drawings the build team worked from, and the finished roadshow matched the render.

The renderWhat the client approved

Render of the whole roadshow from above: the arch, the zones and the central Cool the itch display

Render of the central Cool the itch display, a product column inside a curved screen on a red podium

Render of the whole roadshow from above, from the other side

Render of the roadshow from the back, with the Gift zone wall and the Shop and redeem arches

Front view render of the entrance arch, For everyone’s sensitive skin

Render of the backdrop wall with the ingredients game and the eczema routine

Render of the Hydration lab, with testers and an interactive screen

Render of the Cleanse bar, with an oversized cleanser bottle and product shelves

Render of the Cetaphil baby corner, with letter blocks and a photo point

Render of the Shop and redeem arches and the Gift zone counter

Render of the Playground, a tiled game floor beside the baby corner

The buildWhat was delivered on site

The finished roadshow seen from the floor above, matching the render

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